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“It’s gone nowhere but up, and it’s been going up every single month since we launched”
– Kyle McNamara, Sr. Manager, Tech Platforms & Capabilities at Catchmaster.com
Catchmaster, a leading pest control solutions provider, faced significant challenges in optimizing their website for better search engine visibility. Before partnering with SEOforEcommerce.com, Catchmaster had engaged with two SEO agencies, neither of which delivered satisfactory results.
In December 2023, Catchmaster decided to take the chance and hire SEOforEcommerce.com to overhaul their SEO strategy with a focus on profitability from day 1.
They would not regret this decision.
Kyle McNamara
Sr. Manager, Tech Platforms & Capabilities at Catchmaster.com
Catchmaster is a household name when it comes to pest control, they are available at Walmart, Home Depot, Kroger and more big box retail stores, but they never focused on getting sales on their own website.
Kyle McNamara (Our Main Contact) who is in charge of the entire Catchmaster website is on a mission to change that. Kyle knew SEO was going to play a big role in the success of the Catchmaster website.
Kyle being familiar in SEO knew the opportunity was best seized by a top tier SEO agency, but had trouble finding one originally. But with us the old saying “The 3rd times the charm” reigns true.
Today Catchmaster is getting 13k clicks a month to their Fly Traps collection page.
#1 Technical Optimization
#2 Strategy Planning
#3 Execution
Kyle mentioned he wanted to be on the cutting edge of SEO and to try pushing our limits to see what results we could get.
Luckily for Catchmaster we have just the thing.
“SEO Optimized Sales Landing Pages” Try saying that 3 times fast
Now these landing pages are something we came out with ourselves and haven’t seen other agencies using them.
We use these landing pages to target very specific keywords.
The trick is they are a hybrid between an informational piece of content and a collection page.
We created a page called “Best Fly Traps for Indoors”.
I know what you’re thinking, won’t this cannibalize the collection page?
Not if done perfectly, like we did.
Check out the SERPs for many indoor fly traps keywords and you’ll notice Catchmaster ranks BOTH their collection and sales page.
Their “Best Best Fly Traps for Indoors” landing page is getting 6k clicks / Mo
While we are only 6 months into working with Catchmaster, and have already made SEO a profitable revenue channel. (Including our retainer)
We are just getting started
We are now focusing on the next pest on the pest calendar and are getting to work on it now!
Kyle McNamara
Sr. Manager, Tech Platforms & Capabilities at Catchmaster.com
If you’re ready to turn your website into a traffic generating asset, let’s schedule a time to talk.
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